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  • Element 7 Productions

Social Zinstancing

This weekend Element 7 is taking part in producing a live show for a topic near and dear to our heart: Wine.


New York Wine Events partners with ZAP to create one of the biggest virtual wine tasting events to date: Zin Ex, The Social Zinstancing Experience. With over 40 different participating wineries spread across live presentation panels and virtual booths, we can't think of a better haven for connoisseurs and wine enthusiasts. What's the best part? The tasting room is now also your living room!


Element 7's Involevement


To serve as the cornerstone of our session we utilized Livestream. In this amazing live switching program we were able to manage all our outputs, switch between live panel sessions and pre-recorded sponsor commercials, and add professional lower thirds, graphics, and slates, all while completely remote. Element 7 Productions is based in Seattle, WA. Our host is in New York, NY. Our client is in Los Angeles, CA. And we have panelists calling in from all over the U.S., with one special guest streaming internationally from Italy.


To manage our panelist feed we routed a Zoom call through Livestream, and were able to add and remove guest speakers as vineyards and sessions cycled throughout the day. This type of approach gives our speakers a familiar and casual space to present and converse for their countless viewers.


Using Vimeo as a stream host, we're able to extend out to embed streams in any destination site, including Facebook and Instagram Live. For this convention, we streamed simultaneuosly to both Facebook pages for New York Wine Events and ZAP, Vimeo, and their custom Event Hub page. Viewers are able to join and comment on any platform, from anywhere in the world, ensuring they are an active and involved part of your event.


The Selection


This tasting session is all about the Zin! Live group sessions are being streamed all weekend long for you to join and learn about Zinfanel specialized Vineyards around the Califrornia wine regions.


So far we've explored top notch vineyards from Paso Robles, North Sonoma, Dry Creek Valley, and Napa Valley. As a special guest, the event even saw participation from Gregory Perrucci, owner of Feline Accademia del Racemi all the way from his vineyard in Italy. There's plenty more to come tomorrow and new tastings and conversations hosted by New York Wine Events every month.


Here is the weekend's full itenerary listed below. You can get an insight as to the scope of our production, and see which informative sessions you want to hop in to! Cheers!


Saturday, Jan 30th


1:15 - Pao Robles Region

Chronic Cellars - Kip Lorensetti

J. Dusi Wines - Janell Dusi

Peachy Canyon Winery - Drew Phillips

Ridge Vineyards - Dave Gates


1:45 - North Sanoma Region

BACA Wines - Alison Frichti

Hartford Family Winery - Jeff Stewart

Martinelli Winery - Courtney Wagoner

Mauritson Wines - Clay Mauritson


2:15 - Dry Creek Velley

Armida Winery - Brandon Lapides

Dry Creek Vineyard - Tim Bell

Pedroncelli - Julie Pedroncelli St. John

Seghesio Family Vineyards - Andy Robinson


2:45 - Napa Valley

Elyse Wines

Leonard Wine Company - Chris Leonard

Mike & Molly Hendry - Mike Hendry

Robert Biale Vineyards - Tres Goetting


3:15 - Italy

Felline Accademia del Racemi - Greggory Perrucci


Sunday, Jan 31st


1:15 - Compare & Contrast

Berryessa Gap Vineyards - Nicole Salengo

Lapis Luna - Andrew Nelson

McCay Cellars - Michael McCay

Rockpile Vineyards - Chris Barrett


1:45 - Sonoma County

Bear Flag - Aaron Poitter

St. Francis Winery & Vineyard - Katie Madigan

Miro Cellars - Miro Tcholakov

Bella Vineyards & Wine Caves - Ryan Schmaltz


2:15 - Contra Costa County

Calafia Wines - Randle Johnson

Once & Future - Joel Peterson

Three Wine Company - Matt Cline


2:45 - Women Owners

Rock Wall Wine Company - Shauna Rosenblum

Selby Wines - Susie Selby

Storrs Winery - Pamela Storrs

Tres Sabores - Julie Johnson


3:15 - Estate

Alexander Valley Vineyards

Grgich Hills Estate - Ivo Jeramez

Trentadue - Miro Tcholakov

Quivira Vineyards & Winery - Hugh Chappell


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